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Natalia Vesnina was Guest Speaker at NRF-8
The Independent Media CEO took part in the panel discussion «A strategic session of interactive advertising leaders: efficiency, technologies and creativity».
18 november 2024
Independent Media was Strategic Media Partner of World of Opportunities Business Forum
The annual business event, that brings together leaders of Russian and international business, was held on November 13-15 in Dubai.
18 november 2024
When Size doesn’t Matter: Independent Media Holds Custom Session at NRF-8
At the panel discussion held on November 14 at 1pm in the KARO 11 Oktyabr movie theater, experts discussed how to scale up niche products.
18 november 2024
The New TechInsider: What Neurorobots Can Do
The editors personally checked to see where scientific and technological progress is headed.
18 november 2024
Special Release of Novy Ochag: Warm Wishes for All
The anti-stress issue helps readers take an optimistic view of life.
18 november 2024
Men Today in November: Amur Time
The cover features Amur TV series star Askar Ilyasov.
18 november 2024
Events
Independent Media Ecosystem
Online resources
IM is one of the largest content holdings in the country in terms of digital audience coverage. All IM sites have unique content; they operate on a single technological platform and have high advertising visibility indicators along with reliable fraud protection.
Social networks and instant messengers
IM brands have strong communities in all social networks, instant messengers and Telegram. Each segment has its own content grid, rubricator, wide range of editorial and advertising formats, multiple mechanisms for interacting with the audiences, and high degree of user involvement.
Glossy magazines
IM’s glossy portfolio is the largest on the market. It currently produces eight brands that cover almost the entire range of any modern reader’s lifestyle interests. The highest level of journalism and visuals, inspiration and motivation, technological add-ons and current trends are the principles with which the best glossy magazines in the country are created.
Events
The IM event team is the strongest on the market. High-profile awards, high society receptions, business conferences, client events, gala dinners, business clubs, celebrity parties, large-scale festivals, lectures and public talks are just a small part of the many formats IM brands employ.
Special projects
Each client of the holding has unique business objectives – and IM takes them on as its own. For each advertiser, the IM creative bureau finds the best solutions, creates unique opportunities for effective interaction with the audience of its brands, increases image metrics, and ensures a high level of conversion.
Videos and podcasts
Video and audio content is a top priority for IM and the holding is investing heavily in its development. Not only does it present a creative outlet, but it is also one more way to interact with the audience. IM platforms have it all: original talk shows, celebrity interviews, video life hacks, live broadcasts from their own events and fashion shows, and much more. An original content network, a wide variety of formats and a developed distribution system form the basis of the successful development of IM’s video and audio content.
White Label content
IM also offers clients ready-made solutions. Drawing on its team’s 30-years of experience and the holding’s more than 200 awards for the best market cases and content, IM’s White Label solutions free clients from the need to invest in the independent creation of content, technology and infrastructure.