Sets New Record: 8 Million Users in November

The site achieved a record number of visits in November, with 8 million unique users viewing the portal, according to Google Analytics data.

“We work very closely with analytics and build content policy based on audience preferences," said Ksenia Salyukova, director of development for Independent Media’s digital products. “Readers traditionally visit to follow the fascinating lives of celebrities, and also enjoy reading about health, diet and lifehacks for the home. But we also constantly experiment with content and test out new hypotheses every month. This is how we manage to create a product that meets women’s needs, and our new record is the best confirmation that we are moving in the right direction," she said.

The site knows what interests women, talks to them about the most pressing social issues, and offers inspirational stories about strong women — not only the famous, but also perfectly ordinary women who live nearby: activists, volunteers, and adoptive mothers. The site inspires women to be strong and free, to dream, to follow their calling, and to help others.

See also
The Results are In for the 2020 Domashy Ochag Beauty Awards
This year, 62 products were honored.
30 march 2020
Domashny Ochag in April: Beauty, in All its Manifestations
Plus: Results of the 2020 Domashny Ochag Beauty Awards for the best new beauty products of the year.
25 march 2020
Domashny Ochag Named Women’s Power Award Winners
Award presented for the fifth time.
9 december 2019
Domashny Ochag: Candid Talk about Violence against Women
Live broadcast on garnered more than 2 million views.
2 december 2019