News

The VOICE, The Rules of Life, and Novy Ochag among 10 Most Cited Media Brands in Russia
In 2023, Medialogia rated the brands in Second, Sixth, and Seventh Place.
15 february 2024
Novy Ochag Holds Thematic Brunches
The brand has launched a new format to bring together relevant experts.
5 february 2024
Novy Ochag in Winter: The New Year is Here
The issue hits a festive note throughout.
25 december 2023
Special Issue of Novy Ochag: Happiness is Never Far Away
In this issue, the editors looked at happiness from all sides.
21 november 2023
Novy Ochag Sets Another Record
The site’s digital audience crossed the 13 million mark in October.
13 november 2023
Local Geniuses: Traveling around Russia with Novy Ochag
The brand won the VKontakte competition and launched a video project dedicated to Russia’s «new» guides.
7 november 2023
Novy Ochag in Fall: It’s Time to Cook!
This feel-good issue will help you stock up on vitamins, healthy choices, and a summer mood.
2 october 2023
Novy Ochag Podcast: Hug Me, Please
Alisa Grebenshchikova was the guest for the first episode.
22 august 2023
Charge Your Batteries this Summer: Novy Ochag’s Advertising Campaign
The promotion will reach more than 40 million people.
8 august 2023
Novy Ochag in July: Recharge Your Batteries this Summer
In this issue – instructions on how to seize every possible moment of summer.
31 july 2023
Independent Media Case Studies: Novy Ochag Thematic Channels
Reaching the widest possible audience by segmenting content on Telegram.
10 july 2023
New Territories: Independent Media Expertise at Russian Creative Week–Far East
IM CEO Natalia Vesnina and Novy Ochag Deputy Editor-in-Chief Maria Kostryukova spoke at the event.
30 may 2023
Staffing Changes at Independent Media
Maria Kolmakova named managing director of Novy Ochag.
22 may 2023
Independent Media to Help Choose the Apostles of Media
Novy Ochag Chief Editor Natalia Rodikova and Men Today Chief Editor Anton Ivanov will serve on the jury of the authoritative award.
11 april 2023
Novy Ochag in Spring: Love
The cover was created in collaboration with Katya Bermant, artist and founder of the Children’s Hearts charitable foundation.
21 march 2023
Personnel Changes at Novy Ochag
Marina Kuznetsova appointed Chief Editor of project’s website.
22 february 2023
Winter in NTF Format: Novy Ochag in Looky
Participants of the social network’s contest will receive NTF accessories and designer plates by artist Elena Skvortsova.
15 january 2023
Novy Ochag – Winter: The Season of Happiness
Remembering the winter of our childhood along with Erik Bulatov, Denis Dragunsky, Nikolai Drozdov and other iconic heroes.
28 december 2022
#derzhimsyazalapki: Novy Ochag Flashmob
More than 1,000 people have already posted photos in support of the new issue.
21 november 2022
Novy Ochag among Top 3 Most Cited Magazines Russia
Brand placed 2nd for two straight months in Medialogia’s ranking of social media hyperlinks.
17 november 2022