Cultural Code. Heritage. Fashion: A Presentation by The VOICE Shopping at the National Museum of Decorative, Applied and Folk Arts

The VOICE is a media partner to the exhibition Cultural Code. Heritage. Fashion that opened at the National Museum of Decorative, Applied and Folk Arts. As part of the event, the brand presented the first issue of The VOICE Shopping: the issue is devoted to the Know What’s Ours project — an amazing union of modern fashion and folk arts and crafts, depicted in Russian glossies for the first time.

The VOICE hosted a special zone at the opening with surprises for guests that included a performance by the jazz boy band Excite Quintet and gifts from the Lifecode and Beauty Bite brands.

A number of celebrities were on hand to help celebrate the release of the first issue of The VOICE Shopping, including Katya Kabak, Ramon Palacios-Fernandez, Daria Popova, Elvira Yankovskaya, Elena Pinskaya, Karina Nigai, Masha Tsigal, Maria Zaitseva, Anna Peskova, Zhenya Malakhova, Konstantin Andrikopoulos and Olga Tsypkina and many others. 

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