Novy Ochag – Winter: The Season of Happiness

The feature story of the new issue looks at what we remember about the winter of our childhood and how it affects us now. 

The history of the New Year holiday and its celebrations, from the 19th century to the present – as seen in facts, pictures, and memoirs of Erik Bulatov, Garri Bardin, Denis Dragunsky, Nikolai Drozdov and other iconic figures. How do they remember the winters of 1941, 1957, 1970 and 1980? Snow Maiden ice skates, a father who returned from the war, a bulletin-board newspaper during the evacuation, a slide at Alexander Park… 

On the cover (this time there are two of them) are the works of the Moscow ceramist Elena Skvortsova, who paints “Soviet childhood" with such recognizable images as heartwarming fur hats, fur coats, and sleds.

Also in this issue: 

  • Make-up in retro style.
  • Fashion in an “old" apartment.
  • Stories from Christmas Tree ornament makers.
See also
Winter in NTF Format: Novy Ochag in Looky
Participants of the social network’s contest will receive NTF accessories and designer plates by artist Elena Skvortsova.
15 january 2023
#derzhimsyazalapki: Novy Ochag Flashmob
More than 1,000 people have already posted photos in support of the new issue.
21 november 2022
Novy Ochag among Top 3 Most Cited Magazines Russia
Brand placed 2nd for two straight months in Medialogia’s ranking of social media hyperlinks.
17 november 2022
Novy Ochag in Fall: What Inspires, Unites and Strengthens Us
The issue has a new layout, paper thickness, size and concept.
1 november 2022