Harper’s Bazaar Conducts Advertising Campaign

Harper’s Bazaar magazine is conducting an advertising campaign from May 21 through June 5 in support of the June issue.

As many as 320 television commercials promoting the issue will air during the campaign, along with 270 radio ads. Print ads will appear in both monthly and weekly periodicals, and banners and announcements will be placed on informational and lifestyle sites as well as social networks. Hyper- and supermarkets will also host priority displays of the magazine.

The ads are expected to reach more than 12 million people.

The June issue - containing a “Harper” insert aimed at the young and daring - went on sale May 22.
See also
Harper’s Bazaar in March: Love, Hate and Everything in Between
The two-cover issue is devoted to women’s power and the heroines of our time.
20 february 2021
Harper’s Bazaar in February: Highly Responsible Fashion
The passionate Joan Smalls appears on both covers.
26 january 2021
Harper’s Bazaar in January: A Different 2021
Photo shoot and interview with Penelope Cruz – exclusively for Russian edition of magazine.
30 december 2020
Another Record for Bazaar.ru: 3.5 Million Users
Site achieved second record of the year.
11 december 2020