Domashny Ochag: Your Intriguing Travel Companion

Domashny Ochag magazine and PTV (Pervoye populyarnoye televideniye: First Popular Television) present a joint project that St. Petersburg residents will see in the 1,100 buses, trams, trolleybuses and taxi buses equipped with PTV monitors.

Whether on their way to work, school, home or to visit friends, local residents will see the magazine’s experts provide useful tips on a variety of subjects: fashion and beauty, home and interior design, and health and fitness.

The project airs a new series every two weeks.

See also
Novy Ochag Podcast: Hug Me, Please
Alisa Grebenshchikova was the guest for the first episode.
22 august 2023
Charge Your Batteries this Summer: Novy Ochag’s Advertising Campaign
The promotion will reach more than 40 million people.
8 august 2023
Novy Ochag in July: Recharge Your Batteries this Summer
In this issue – instructions on how to seize every possible moment of summer.
31 july 2023
Independent Media Case Studies: Novy Ochag Thematic Channels
Reaching the widest possible audience by segmenting content on Telegram.
10 july 2023