Harper’s Bazaar at Moscow City Racing
Harper’s Bazaar magazine served as the media partner to Moscow City Racing. The auto show was held July 20-21 on Bolotnaya Ploshchad and the Kremlyovskaya Naberezhnaya and ended with a gala dinner at the British Embassy.
The Formula 1 drivers ran the circuit directly beneath the Kremlin walls. The racers coming to Moscow this year included former World Champion Jenson Button (McLaren), Kamui Kobayashi (Ferrari), Davide Valsecchi (Lotus), Heikki Kovalainen (Caterham), Max Chilton (Marussia).
As media partner, the Harper’s Bazaar logo appeared on all printed materials and promotional products on the project’s official site and on invitations to the post-event gala dinner at the British Embassy. Harper’s Bazaar also staged a special fashion shoot for the dinner guests.