TechInsider Mascot for 2024 SPIEF
On the opening day of the 2024 SPIEF, TechInsider presented its mascot T-Ron, a virtual assistant. In creating the mascot, the brand’s team was inspired by a major new section of the Techinsider.ru site devoted to the Territory of Innovation – a project of the Roscongress Foundation at the 2024 SPIEF.
The mascot is designed to facilitate user navigation within the special Territory of Innovation section of the site.
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