Independent Media Supports ADCR Awards

The Independent Media (IM) publishing house is serving as media partner to the 2018 ADCR Awards – one of the leading professional competitions in the fields of advertising, design, and creativity.

An IM representative will present a special prize in the Young & Students category at the awards ceremony. The publishing house will also have its own entry in the competition – a special advertising project on the Cosmo.ru site for the Make Up For Ever and Head & Shoulders brands. The IM Special Projects Department teamed up with the Starcom agency in creating the Make Up For Ever promotion, and with Havas Media and ADV Digital in implementing the Head & Shoulders campaign.

The ADCR Awards is a competition established by the Art Directors Club of Russia. Any Russian advertising agency or independent contractor can participate. Works are accepted in the following categories: Film & Radio, Print & Outdoor, Interactive & Mobile, Design & Craft, Promotions & New Media, Integration & Innovation, and Young & Students.

This year’s submission deadline was August 31. The jury consists of leading Russian design and advertising specialists. The awards ceremony for 2018 will take place on September 26.

Winners will have the opportunity to present their works in one of the most prestigious international competitions, the ADC*E Awards. More than 400 submissions vied for victory in the 2017 ADCR Awards, and Russian agencies received the second-largest number of prizes – 36 – at the ADC*E Awards.

More information about the competition is available at the official site: awards.artdirectorsclub.ru.

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