"They Need Your Help" - SIM Charitable Program Turns 7

"They need your help," the charitable donations program run by Sanoma Independent Media, turned 7 this May.

Under the program, each employee can make a donation online at https://www.donatenow.ru. Since 2005, employees have been providing aid to various categories of the needy: orphans, the elderly, children and adults with serious illnesses, disabled children and stray animals. Sanoma Independent Media supports the program by providing matching funds each month. In this way, the charitable program has raised more than 22 million rubles ($730,000) since its inception. Employees have also volunteered for worthy causes several times over the years.

One SIM volunteer, Olga Yefanova, described her participation in the "They need your help" program. "Given our frantic pace of life and work, this program allows me, or any SIM employee, to take part in charity by making private donations easily and quickly (which is important for me) and regularly (which is important for those whom we help). Without a doubt, it’s great when the company you work for supports charities and volunteer initiatives by employees. In my opinion, this is one of the many wonderful aspects of our company."

The "They need your help" charitable program is administered by the CAF Russia Foundation.

See also
New Appointment at Independent Media
The media holding named Anastasia Podolskaya Director of the Special Projects Department.
8 august 2022
Natalia Vesnina Took Grand Prize of Media Manager in Russia – 2022 Award
The honor was presented for the successful localization of Independent Media’s business.
15 july 2022
Independent Media Speakers at RCW
IM CEO Natalia Vesnina and VOICE Projects Managing Director Maria Kolmakova attended the forum.
15 july 2022
Independent Media Held Its Traditional Digital Breakfast
More than 500 people gathered on June 27 at the Moscow Cinema.
15 july 2022