Cosmopolitan Beauty Awards 2009
The sixth annual Cosmopolitan Beauty Awards (CBA) ceremony was held at the Vesna café on September 16.
The Cosmopolitan Beauty Awards are the Russian version of the U.S. awards adjudged by Cosmopolitan and Cosmopolitan Beauty magazines. All new perfume and cosmetics products that appeared on the market between August 2008 and August 2009 were up for consideration. The 21 most worthy products received the CBA award.
Throughout the course of the next year, winners in each category will have the right to use the CBA logo in all of their ATL- and BTL- advertising, as well as on packaging (in press releases, auxiliary souvenir products, POS and so on) and to state that that particular product was named the product of the year and earned the highest rating from Cosmopolitan’s objective and professional committee.
Products will be judged in seven categories:
Best Fragrance for Women
Best Facial Care Product
Best Hair Care Product
Best Body Care Product
Best Make Up Product
Best Fragrance for Men
Best Design
Three winners were chosen in each category. The first winner was chosen by an independent jury, the second by the Cosmopolitan and Cosmopolitan Beauty editorial staff, and the third by readers, who submitted their votes through the magazines’ websites. The Cosmopolitan Beauty Awards jury included the most famous and beautiful actresses, female athletes and TV anchorwomen in Russia. This year’s jury members were:
Anastasia Chernobrovina, television hostess, who chose the Best Facial Care Product;
Zara, singer – Best Hair Care Product;
Avrora, television anchor – Best Body Care Product;
Yulia Snigir, actress – Best Make Up Product;
Ksenia Alferova, actress – Best Fragrance for Women;
Dmitry Sychev, soccer player and only male juror – Best Fragrance for Men;
Yelena Usanova, television anchor – Most Creative Packaging, under Best Design category.
The winners were:
Best Facial Care Product
Celebrities’ Choice - Kenzo, Belle De Jour Angel Eyes;
Editors’ Choice - Clarins, Strengthening Serum Phyto-Tenseur Multi-Regenerant;
Readers’ Choice - Clinique, Youth Surge SPF15 Aga Decelerating Moisturizer.
Best Body Care Product
Celebrities’ Choice - Vichy, 14-Day Anti-Cellulite Course;
Editors’ Choice - Biotherm, Celluli Laser Nuit Anti-Cellulite Agent;
Readers’ Choice - Yves Rocher, Minceur Café Vert Body Care.
Best Hair Care Product
Celebrities’ Choice - L'Oreal Professionnel, Play Ball Aerosols;
Editors’ Choice – Herbal Essences, 7 new collections with exotic ingredients;
Readers’ Choice - Garnier Fructis Anti-Separation Fortifying Course.
Best Make Up Product
Celebrities’ Choice - Chanel, Rouge Allure Laque;
Editors’ Choice - Shiseido, Perfect Rouge lipstick;
Readers’ Choice - L'Oreal Paris, Extra Volume Collagene mascara.
Best Fragrance for Women
Celebrities’ Choice - Antonio Banderas, Blue Seduction;
Editors’ Choice - Lancome, Magnifique;
Readers’ Choice - Dior, Miss Dior Cherie L'Eau.
Best Fragrance for Men
Celebrities’ Choice - Loewe, Aqua de Loewe;
Editors’ Choice - Salvatore Ferragamo – F by Ferragamo Pour Homme Black;
Readers’ Choice - Hugo, Element.
Best Design
Celebrities’ Choice - Givenchy, Phenomen'Eyes;
Editors’ Choice - Estee Lauder, помада-блеск PC Gloss Stick;
Readers’ Choice - Maybelline, Make Up Studio eyeshadow.
The awards ceremony was conducted in a warm and friendly setting. Every award found its own winning recipient!
