04 May 2017 / Harper's Bazaar

Harpers Bazaar Art Ad Campaign

Harpers Bazaar magazine is conducting a large-scale advertising campaign for the Harpers Bazaar Art spring-summer 2017 special edition that was released on April 25. The campaign runs from April 25 through May 7.

The campaign includes a rotation of commercials on Fashion TV and the World Fashion Channel, as well as on the Monte Carlo, Best FM, Jazz, and Relax FM radio stations. Ads also appear in the print editions of Cosmopolitan, Grazia, Esquire, Robb Report Russia, The Art Newspaper, and Hello. Banners run on the Cosmo.ru, Esquire.ru, Goodhouse.ru, Buro247.ru, Spletnik.ru, Afisha.ru, Style.rbc.ru, and Hellomagazine.ru websites, and announcements appear on online informational and lifestyle resources, as well as on social networks.

Priority displays have also been placed in hypermarkets and supermarkets, and the magazine is available to travelers at the S7 business lounge in Domodedovo Airport, Moscow.

The ad campaign is expected to reach 12 million people.

Harpers Bazaar Art a new look at fashionable art!

Svetlana Evstigneeva – Harpers Bazaar marketing director
Ekaterina Sobotovich – Harpers Bazaar brand manager
Site: www.bazaar.ru  
See also
Harpers Bazaar in September
Harpers Bazaar in September
Magazine releases traditional large-format issue.
Harper's Bazaar Threw Summer Party
Harper's Bazaar Threw Summer Party
Guests enjoyed 80s disco.
Harpers Bazaar Puts Most Iconic Covers on Show
Harpers Bazaar Puts Most Iconic Covers on Show
Exhibit coincides with magazines 150th anniversary.
Harpers Bazaar in July
Harpers Bazaar in July
Issue features the most outstanding highlights from the magazines 150-year history.

   
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